Use TikTok for business
You want to know how to use TIK TOK in your business, but you are a beginner?
In this business blogging guide, we'll show you some ways you can start using Facebook to build a community, build a brand with people who use TIK TOK, and find out what your competitors are up to on social media so you can create content that will engage your audience.
Why all the fuss about TIK TOK?
Is it necessary if you run your business on other social media like Instagram, Tiktok or possibly a YouTube channel?
After all, there are only a limited number of hours each day to create and publish content.
Do you also include followers, and surely other social networks have the same target group?
TIK TOK must be a great deal for businesses. So what do companies want?
TIK TOK has a growing Gen Z audience.
In fact, probably everyone under the age of 29 uses TIK TOK, especially in the US where two-thirds of users are young adults and teenagers.
While Generation X and Generation Y have higher disposable incomes, branding with the younger generation ensures long-term customer loyalty.
Also, your business is refining its video marketing strategy as it is now preferred over other types of content.
TIK TOK Account
There are several options for your new TIK TOK account.
There is a regular or personal TIK TOK account.
The second account type is the TIK TOK Business account. You may have heard of a creator account; However, this is no longer an option.
Personal Account
Is the most popular and free.
The personal account gives you all the editing and viewing tools you need and also includes the option to advertise.
The Advertise feature allows you to pay for marketing that is largely out of your reach.
That's fine, but compared to a business account, it lacks features you can use right away, such as B.
Analysis and access to the commercial music library of TIK TOK.
However, a personal account offers monetization features for creators, so it's a good idea to start if you're new to TIK TOK.
Start with a regular TIK TOK account.
Before playing on a professional account, familiarize yourself with the recruiting feature of a regular account. Review the answers you get and focus on what matters most (your content).
If you think your promoted content will bring positive benefits (sales/conversions), resort to the more advanced tools that a TIK TOK professional account offers.
Company account
Yes, it's a question of marketing and action.You have access to comprehensive analytics and have access to TIK TOK's marketing tools.
They'll walk you through the process, ask you questions about your goals, help you choose your audience, and more. Your published ads will be reviewed.
If your account is new, it will take longer to get your ads approved. Read Facebook's guidelines to avoid too many bounces.
Remember: time is money; Then read the rules to avoid red flags. Some things just lead to rejection, for example you might get sucked into things you hadn't thought of such as poor audio subtitle matching.
Simple mode and custom mode
marketing tools including TIK TOK ads clickable with professional account are very expensive.For example, branding a sub-campaign costs tens of thousands of dollars.
Start with cheaper ads and use the "simple mode".
This serves a similar purpose as the advertising feature offered for regular TIK TOK accounts.
Once you get used to how it works and the types of ads you want (and can afford), you can switch to "custom mode".
This allows you to customize your ads to get more conversions while spending your money more efficiently.
the success of your campaigns and the value you get from them depends on your customizations.
What is the point of doing business on TIK TOK?
TIK TOK Business offers more features, ad control and analytics than personal accounts.
From a business point of view, as a principle of perception, it often makes sense to pay for presence in TIK TOK. These include how to get more followers fast and how to manage your category on TIK TOK.